Automotive

CRM Software for Tire Shops

Tire purchases are seasonal and urgent. Your follow-up should meet both.

TraxionLab is the client management platform built for tire shops that want to own the seasonal rush and stay in front of customers between purchases. Your account includes service-specific booking pages, automated rotation reminders, and a missed-call response system that works even when your bays are stacked.

What's in your account

5 things ready before you log in

01 / 05
5
Booking Calendars

Separate booking pages for custom wheel upgrades, flat tire repair, tire installation and balancing, tire rotation and alignment, and general appointments. Each service type starts with the right intake so your team is prepared.

Custom Wheels and UpgradesFlat Tire RepairSchedule an AppointmentTire Installation and BalancingTire Rotation and Alignment
4
Email Sequences

Pre-written follow-up sequences for custom wheel upgrades, flat repair, tire installation, and rotation and alignment services. Each covers booking confirmation, service updates, and a post-visit review request.

Custom Wheels and UpgradesFlat Tire RepairTire Installation and BalancingTire Rotation and Alignment
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Client Websites

A Tire Shop website and a promotional offer page, both pre-built and ready to customize with your brand names, service specials, and booking options.

Tire ShopTire Shop Offer
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Lead Capture Forms

A general contact form and a marketing offer form, two ways for prospective customers to reach you before booking. Every inquiry lands in your pipeline automatically.

Contact UsMarketing Form - Claim Offer
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Sales Pipeline

A pre-built pipeline that tracks tire leads from inquiry through completed installation. Seasonal volume is visible in one place, and no customer falls through the cracks during your busy weeks.

Marketing Pipeline

The Cost of Doing Nothing

A tire customer who returns for rotation, alignment, and a second set of seasonal tires is worth $400–$900 annually. Shops that send automated rotation reminders retain more of that revenue, and lose less of it to the national chain down the street.

Average job/lead value: $280

The Real Problems

What Tire Shop Owners Actually Deal With

1

Seasonal rushes send customers to whoever answers first

First cold snap of the season and your phone rings 40 times before noon. Your team is mounting tires as fast as they can and calls are going to voicemail. Customers who need winter tires today are not waiting, they find whoever can get them in fastest, and that is the shop that answered.

2

Customers buy tires and you lose them for rotation and alignment

A customer purchases four new tires in October. They should be back in February for their first rotation. No reminder ever goes out. By spring, they take the vehicle to the dealership for an oil change and get the rotation done there. You lost the relationship at the follow-up stage.

3

National chains dominate local search because of their review counts

A national tire chain in your market has 800 Google reviews. You have 65. A driver with a nail in their tire Googles 'tire shop near me' and clicks on the listing with the most reviews. Your location rating is just as high, but you're getting fewer clicks. Reviews compound into visibility.

How TraxionLab Fixes This

Tools Built for Tire Shop Companies

Solves pain point #1

Missed-Call Text-Back for Urgent Tire Requests

Every missed call gets an instant text: 'Hi, this is [Shop Name]. Sorry we missed you, what do you need? We'll get you scheduled today.' Customers with urgent tire needs stay in your pipeline instead of booking at the shop that answered.

Solves pain point #2

Tire Rotation and Seasonal Reminder Campaigns

After every tire installation, TraxionLab starts a rotation reminder sequence at 5,000 miles or 90 days. In October, all customers with summer tires get a winter tire prompt. In March, all winter tire customers get a changeover reminder. You own the seasonal cycle.

Solves pain point #3

Post-Installation Review Requests

After every completed installation, an automated text asks for a Google review. Customers who just left your shop with new tires are at peak satisfaction. Catch them in that moment and your review count grows with every vehicle you service.

The Platform

Everything in one place

TraxionLab is a complete business operating system, not just one tool. Every capability below is included in your plan.

30-Day Free Trial

No credit card required

No Contracts

Month-to-month, always

Cancel Anytime

Zero cancellation fees

Live in 24 Hours

Onboarding starts same day

FAQ

Common Questions from Tire Shop Owners

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